New Study by Landor Associates Reveals Most Consumers Dont Care About Green

A new study conducted by branding firm Landor Associates, shows that fifty-eight percent of the general population surveyed considers itself "Not Green Interested." These self-proclaimed "non-green" individuals do not care about environmentally friendly practices, including recycling, corporate social responsibility, or natural and/or organic ingredients.

Published on: Sat, Jul. 08, 2006

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