SAN JUAN, Puerto Rico | The Caribbean Hotel Association (CHA) launched its new logo and corporate identity, following the approval of the Board of Directors during the organization’s annual industry conference (CHIC 2006) in Miami, Florida. The new brand image of CHA responds to the organization’s need to update its identity to go with the times and changes of the Caribbean tourism industry.
Published on: Tue, Aug. 29, 2006
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